Comics from the 40s through the mid 60s would often include two pages of text stories. One old pulp writer I used to know (Ryerson Johnson) wrote a lot of these for both Dell Comics and DC Comics. He said that they were included because of an obscure rule in Postal regulations that gave cheaper postage rates for publications that had a certain amount of text, as opposed to just comic images. Thus, it was profitable for publishers to pay authors to pen these short-shorts for their books. A lot of great writers worked in this form for the publishers in the day, but the lion's share of them seem to have been written by Otto Binder, who was half of the "Eando Binder" pen-name...the brothers Earl and Otto Binder, most famous for the great pulp novel ADAM LINK: ROBOT. |